Collab - Melanie Martinez' Portals
There seems to be a misunderstanding about the concept of a Signature Style . Many artists & creatives have one. Yet unlinke what people think, a truly free creative mind doesn't limit itself to making only things that fit within the limits of this signature style. No, that's something social media influencers do. Viewers will know something has been made by a certain artist when they recognize a certain signature style, but any artist can make thousands of works that have a different footprint and be just as happy with these works. Breaking your own rules and colouring outside of the lines of the square are forms of creative escape.. of rebirth. Some artists even go so far as breaking with their signature style and building themselves up again from the ground. David Bowie is a prime example. He re-invented himself over and over like a creative chameleon. . Last month another artist also shedded their skin. My attention got caught by a strong branding campaign of ...
